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Event: SEMA 2025

ADAS: Shaping the Future of Aftermarket Products

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Join leading voices from across the automotive industry, including Brunno Moretti, President of ADAS Solutions, as they unpack the complexities of ADAS technology. Explore how diagnostic, calibration, and testing innovations are reshaping the aftermarket landscape while addressing evolving regulations and shared liability among manufacturers and installers.

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Resources

On‑demand insights, guides & innovations across Test & Measurement

Access a curated hub of whitepapers, webinars, case studies and more—covering everything from ADAS calibration to industrial automation. Designed to help engineers, technical leaders and operators stay informed, solve mission-critical challenges and drive innovation using the latest insights from Ascential’s global experts.

News and announcements

Ascential Technologies Hires Jack Pennuto as Executive Vice President, Aerospace & Industrials
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Bauer and Ascential Technologies Forge Alliance to Elevate Aerospace Test and Service Solutions
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Chelsie Brecht Joins Ascential Technologies as Director of Marketing, Test & Measurement Systems Division for the Americas
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Ascential Technologies Unveils Whitepaper Showcasing the Economic Benefits of Universal ADAS Servicing
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Ascential Technologies Welcomes Zhigang “Manfred” Zhuang as Senior Vice President for the APAC Region
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Ascential Technologies Appoints Dirk Keune to Vice President of Sales, Aerospace & Industrials EMEA
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Radosław Greczka Joins Ascential Technologies as Director of Operations, Aerospace and Industrials for EMEA
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Ascential Technologies Releases Whitepaper Highlighting ADAS Calibration for Collision Prevention and Road Safety 
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Ascential Technologies Names Anh Nguyen Director of Software Engineering and Ascentialytics Team Lead
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Ascential Technologies Expands ADAS Education and Engagement with Launch of ‘Ask Burke Porter’ Web Page
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Ascential Technologies Promotes Alessandro Rosi to Director of Ascential Care
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Ascential Technologies Introduces Expanded Customer Service Program: Ascential Care
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Featured Resources

Supply Chain, Aerospace & Industrials, Transportation
Right-Shoring Your Supply Chain: Balancing Cost, Risk and Resilience

Webinars
ADAS, Transportation
Driving down costs, driving up safety: The economic benefits of universal ADAS servicing

Featured Whitepaper Driving down costs, driving up safety: The economic benefits of universal ADAS servicing Advanced driver assistance systems (ADAS) are proven, life-saving technologies that...

Technical Papers
Assembly, Balancing, Dyno, End of Line Testing, Propulsion and Powertrain, Test Systems, Transportation
See how we bring it all together

Watch how we integrate advanced assembly, balancing, functional testing, NVH, gauging, and calibrations into a single, fully automated propulsion system in a few minutes. This unified approach streamlines validation, improves throughput, and ensures every component meets the highest standards for quality and performance.

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